“It’s like Facebook for college recruiting.”

WHAT TO EXPECT

In [sports] and in business, there are three types of people. Those who make it happen, those who watch it happen, and those who wonder what happened.

TOMMY LASORDA
HALL OF FAME BASEBALL PLAYER AND MANAGER

Several years ago, the online recruiting profile changed the way collegiate recruiting was done. Millions of high school athletes signed up for recruiting profiles at the promise of instant exposure. Student-athletes in Southern California could be seen by college coaches in Northern Maine, and everywhere in between. Geography – which was once the largest impediment to an athlete’s recruitment – suddenly wasn’t so important anymore.

The internet could provide instant exposure. That was the promise. However, it left out one critical detail. A profile has no value if no one sees it.

And because hundreds of sites popped up providing “Online Profile” services, college coaches had no centralized location for finding athletes. There was no Facebook for high school athletes.

But Facebook’s value has very little to do with the profile. Facebook’s 1.87 billion active users don’t check Facebook everyday to go to individual profiles. They go there for connection – to world events, to sports, to photos and videos shared by their friends and families.

Connection is the holy grail.

The athletic recruiting profile gave athletes a presence. But this only solved part of the problem. Without instant connection to college coaches, the issue of discoverability still remained: How will coaches find me?

Athletes have a discoverability problem. And discoverability is the key to college exposure.

To get seen, put your profile in front of college coaches. To do that, you need to use a recruiting platform that provides two key elements:

  1. A Connected Profile.
  2. Instant connection to all college coaches.

If you can’t quickly find and message any college coach you want, then you’re not solving your biggest problem.

Neither works without the other. But together, it’s like magic.

Fortunately for you, a profile on SportsRecruits has a direct line of communication into every college program in the country.

 Featured photo by Honey Yanibel Minaya Cruz on Unsplash